The chilly temperatures have not been able to stop people in China from shopping during the three-day New Year holiday. Excited consumers are everywhere, rushing to make a purchase.

    It's all about shopping The New Year holiday has ignited enthusiasm for consumption. It seems that all of a sudden, everyone is out to buy something.

    Chen Bensong, Supermarket Manager, said, "Our daily consumer volume stands at around 60-thousand. Sales of clothing, healthcare products and alcohol have doubled."

    The government's moves to extend its pro-consumption measures have fueled the craze. People are standing in long queues to buy home appliances.

    Wu Chaokun, Supermarket Manager, said, "It's really hot this year. The macro-economic recovery has greatly boosted our businesses. Sales of TV sets, washing machines and computers have all increased 200 percent from a year earlier."

    在3天的新年假期中，寒冷的天氣并沒有凍結中國人們購物的欲望。四處都是興奮的顧客興沖沖購物的景象。

    這就是購物。新年的假期點燃了消費熱情，似乎頃刻間，人人都出街購物去了。

    超市經理陳本松（音譯）介紹說："我們的日消費者約為6萬人次，服裝、衛生保健品和酒的銷量都已經翻倍。"

    政府采取的擴大消費的措施更是刺激了這股購物狂潮。人們排著長長的隊伍購買家用電器。

    超市經理吳朝坤（音譯）說："今年真的很火爆。整體經濟的復蘇極大地促進了我們的銷售。電視機、洗衣機和電腦的銷售都比去年增長200%."